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Understanding scent blindness: How to keep your scent experience fresh
While smelling is an activity done with your nose, it's your brain that plays a crucial ...
The Proust effect: familiar smell opens door to the past
"I carried to my lips a spoonful of the tea in which I had let soften a bit of madeleine. ...
Want people to remember your brand better? Go for scent!
A smell can take you back to a moment in the past. For example, the smell of a particular ...
Professional body odour removal
Exercising, presenting or waiting for an important result: sweating due to nerves or ...