Scent experience: very important when it comes to our appreciation of an area. If it smells good somewhere, then we feel at ease, assess the environment more positively and (unconsciously) want to come back because of this positive experience. A tool not to be underestimated! So it’s a shame to leave your scent experience for what it is, right?
Solving a problem or adding value?
Scent neutralization and scent marketing
With scent experience you can pursue both a problem solving and a value adding goal. In the first case, think of preventing unpleasant smells by neutralizing them. And in the latter case, it’s about spreading scent as a marketing tool. And the nice thing is: one does not exclude the other!